Entries from August 2008

August 28, 2008

UK Missing the Online PR Boat

I read an interesting email today about the PR market in the UK. According to a study on 100 UK public relations firms by BigMouth Media (gotta love that name!), as much as 79% do not have dedicated online PR services. Nor do they have any social media services either. Perhaps predictably, the PR firms [...]

August 22, 2008

Search Engine Optimized Press Releases – The New Darlings of PR

Using a search engine optimized press release when you have a business or website that you’re looking to bring traffic to can be one of the best tools you will ever have in achieving your online goals.
Not only does a press release optimized for search engines help you gain traffic, which in turn can [...]

August 21, 2008

Boutique PR Agency versus Corporate PR Agency

I’m often asked whether a boutique PR agency is as good as a corporate PR agency. Indeed, when I spoke to the Corporate Communications students at Seneca College in Toronto a couple of months back, this was one of the questions that popped up. To me, there are pros and cons to both a boutique PR [...]

August 21, 2008

Press Release PR to guest at Web Analytics World

Set your calendars – Press Release PR will be guest blogging on the Web Analytics World blog from September 8-12 2008. Or at least, I will ) 
Running for over 2 years now, the Web Analytics World blog is the brainchild of Shaw Communications Inc. senior analyst/business specialist Manoj Jasra, and I’m delighted that he felt Press [...]

August 19, 2008

So You Want a Career in PR…

Don’t! Run the other way! Only joking… No, if you’re thinking about a career in PR then I heartily recommend it. It’s one of the most fun, challenging, rewarding and frustrating careers around – but I love it and wouldn’t change it for the world! If you are thinking about a career in PR, then [...]